Microsoft Clarity (clarity.microsoft.com) can help identify user behavior (tracking clicks with heatmaps) a color coded page scrolling tracker (called scroll maps) and more options to record a live view of user visits! The metrics dashboard offers a visual overview for a webmaster to see their site’s performance, and their popular pages. You will see insights and debugging information that can help a webmaster improve their pages.
Find out more about this free analytics product:
Related: How to install the Clarity | Bing Webmaster Tools and Clarity | Google Analytics integration | What data does Clarity collect after I install it on my site? Clarity is said by Microsoft to be GDPR compliant. More: A Microsoft FAQ about Clarity.
With individual session recordings, you can examine user behavior as it happened. You’ll see where things are working smoothly and where people get stuck. #GetMoreClarity #GetMoreInsights #Microsoft #MicrosoftClarity pic.twitter.com/Ieyfcm3Daa
— Microsoft Clarity (@msftClarity) July 27, 2021
Q: What is the main difference between Clarity and Google Analytics?
A: “(..) Clarity is mostly a User Experience (UX) measurement tool, while Google Analytics is the best website traffic and eCommerce instrument on the market (…)” More by Stefan Stroe.
See also: The 4 types of website heatmaps.
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